Jan 13 2012

Blog Promotion Tools that You Should Know

The Internet houses millions of blogs, but only a small percent of those get updated every week. Additionally, not all updated blogs acquire more than 10 visitors. With the vast amount of information available in cyberspace, writing good content is not enough to generate traffic. You need to reach out to more netizens if you want your blog to get noticed, which you can do if you have the proper marketing tools.

Continue reading to know about the blog promotion tools you must have.

Keyword Research Tool

Keyword research tools eliminate guessing what content to write next. It provides keyword suggestions you can incorporate with your blog, showing which has more or less competition. Simply put, it gives you an idea of the keywords will generate the most traffic to your blog.

Blog Directories

Another way to promote your site is the use of blog directories. Posting on these websites make sure that you are reaching your target, and that you’re attracting visitors who are really interested on what you can provide. Other than this, the directory submission also provides back links to your blog which can be helpful for your search engine rankings.

RSS Feed Reader

Really Simple Syndication (RSS) Feeds notify your readers when you update your blog. It allows them to scan your posts, and redirects them straight to your content whenever they click on an update. That way, they can preview new and existing posts on your blog and go to it on their own terms.

Social Bookmarks

Social bookmarking websites house various communities who are interested in a wide array of subject. That being said, posting a properly curated blog link also generates traffic from various communities. Other than being able to reach more potential readers, it can also squeeze out link juices for your content. Plus, the more people who share and up-vote your link, the more authoritative you can be. This is one of the factors being considered in search engine rankings.

Social Networks

Of course, the most important tool that every blogger must have is a social network. Famous social media like Facebook, Twitter and Google+ has millions of users who can be potential readers. Aside from being the easiest way to reach them, their “likes”, “tweets” and “+1’s” provide social signals that search engine robots consider as a vote of confidence for your content. That way, you’re promoting your blog to various netizens across the web while securing that first-page spot on search engines.

While good content is what makes your readers stay on your blog, it can’t promote itself. Hence, you’ll need proper marketing tools if you want it to get noticed.

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